Shaping the Future of Diversity: A Pioneering Journey with Škoda Auto

Imagine a global manufacturing giant leading the way in diversity, modern communication, and transparent, human-centered approaches. The key to such communication is profound and engaging, and it's our honor to contribute to this success.

Our agency was chosen to craft the annual Diversity Report for a world-renowned global automotive company, a beacon in the realms of diversity and inclusion. This challenging and rewarding project demanded intricate coordination across all facets of Škoda Auto, from the upper echelons of management to the dedicated specialists on the production line. Our role extended beyond mere content creation; it encompassed orchestrating photo and video shoots, and devising a versatile graphic style that seamlessly transitions from print to digital platforms.

As we embark on our fourth year as their communications partner, we embrace the opportunity to shape and share this critical narrative, both within the company and to the world. Our nuanced understanding of internal communications empowers us to curate channels that not only disseminate information but also inspire and resonate with every tier of the workforce. From managers to production experts, our goal is to echo the essence of diversity and inclusivity in every message.

We are immensely proud of our association with this project. It's more than a task; it's a journey alongside a company that is not just an industry leader but a visionary in fostering a workplace culture where diversity is not just acknowledged but celebrated.

CREDITS:

Project Lead: JANI PETLANOVA

Strategy Lead: PAVEL JANKOVSKY

Copy: HELENA PODHOLOVA

Art Direction: JAKUB FRANTA

Lead Designer: GABRIELA PEKARKOVA

Designer: MICHAEL RIHA